ABOUT US

Virtucom Group creates and executes product content strategies that deliver high value targets for multichannel retailers. Our content strategy and production capabilities combine consumer insight, category expertise, content optimization and creative capabilities. The result is product information that informs and influences the purchase behavior of cross-channel customers and that leads to higher conversion rates, lower return rates and greater profitability from your investment in the online channel.

From consumer electronics to automotive parts, Virtucom Group delivers content services for leading multichannel retailers in every category.
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ABOUT YOU

You understand that content supports the customer experience, impacts revenue, profitability and brand value. You seek alternatives to support or replace existing content resources. You seek a content partner with an outstanding and verifiable history of delivering value to multichannel organizations like yours. You found us and we look forward to discussing your unique content challenges and opportunities.





 

Does your content meet customer  expectations?

Catalog audits help  maximize revenue and profitability by answering the question... Does your product content meet customer expectations and influence purchase behavior?

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In the online channel we trust? 

Retailers are committed to providing customers full product information. However, the reality is conflicting priorities and poorly designed content building processes prevent many from delivering on that commitment.

53 KB - .pdf

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Pushing the limits of GS1 

GDSN offers an opportunity  to increase the accuracy of supply chain data. However, it offers little value to the marketing content retailers need to influence online purchase behavior. This paper shares our perspective on the differences and why they should matter to you.

51 KB - .pdf

html version